One Gateway.
Every Ad Platform.

OneView is a zero-configuration platform, purpose-built for feeding high-quality data to Conversion API and Enhanced Conversions.

1

15-min Setup

Use your existing GTM Server

Use Consent Mode with your existing GTM Server container in 15 minutes.

Quick setup guide
2

Data Collection

Server-Side Tracking

Process events server-side with automatic CCPA, GDPR, and Apple® ITP compliance.

How it works
3

Data Processing

Routing & Identity Resolution

Process conversions, across devices with fully auditable logs.

How it works
4

Real-Time Feed

Conversion API

Send Enhanced Conversions with hashed PII without double counting.

Check out integrations
Why OneView

Data Automation
for Marketing Teams

Engineering stays on product. Marketing stays on growth. OneView handles the data.

Built for Performance

OneView is purpose-built to feed real-time, enriched data even during Black Friday surges.

How OneView works

Automatic Compliance

Compliance is automatic by default. Consent and regulations are enforced automatically — no setup, no rules.

How Enforcement works

Keep your GTM setup

OneView piggybacks on your GTM setup, inheriting all events. No change required.

Learn more
Features

Consistent Marketing Data
at scale

Use your Google Tag Manager® container. Set up Enhanced Conversions and Conversion API in less than 15 minutes.

Data Quality

Server-Side Tracking

Collect data from your website and send it to your ad platforms.

99.8% uptime
Data Quality

Automatic Retries

If Meta is down, we retry for 72 hours until delivered.

72h retry window
Data Quality

Deduplication

Same purchase tracked twice? We catch it automatically.

14-month window
Data Quality

Identity Graph

Connect customer journeys across devices and identities.

Cross-device tracking
Attribution

Open Models

See which touchpoint gets credit (first click vs last click).

5+ models available
Attribution

Conversion Path Audit

Check exactly which ads led to each purchase.

Full journey visibility

Merit Conservation

Google gets 30%, Meta gets 70% - total always equals 100%.

100% accuracy

Enhanced Conversions

Send hashed emails to increase match rates by 15-30%.

+15-30% match rate

Google Consent Mode

Stay compliant with Google's EU requirements.

GDPR compliant

PII Pseudonymization

Hash personal data at collection point before processing.

Edge processing
Pricing

Pay-As-You-Grow

Only pay for what you use each month. No hidden fees, no commitments.

  • Pay only for what you use
  • Change or cancel anytime
  • Earn up to $1,000 in usage credits through our
    LinkedIn referral program

Our promise. 1% of revenue will be donated to cancer research every year. Forever.

Usage-based pricing

Volume discounts apply incrementally

CONVERSIONS / MonthPRICE PER CONVERSION
First 100Free
Next 1K$0.0692
Next 5K$0.0533
Next 20K$0.0424
Next 100K$0.0265
Extra$0.0196

Data ingestion is charged at $0.00012 per event, with 14 months of data retention.

FAQ

OneView is a conversion gateway that feeds your data to advertising platforms like Google Ads, Meta, TikTok, LinkedIn, and more. It's a zero-configuration solution designed to feed high-quality data to Conversion API with Enhanced Conversions.


Compared to individual implementations that simply relay events (on GTM Server, Meta Signals Gateway, etc.), OneView is a stateful platform that is purpose-built to handle consent enforcement, merit-based routing, and identity resolution, with a single Server-Side Tag.


You can send raw page views, partially identified, or out-of-order events, and OneView automatically delivers clean and enhanced conversions to each platform's Conversion API, to train bidding and AI algorithms with the best first-party data.

OneView is designed for SaaS and e-commerce that run data-driven advertising campaigns (Performance Max, Advantage+, Performance+, etc.) across platforms like Google Ads, Meta Ads, TikTok Ads, or need reliable data for the content creators partnering with them.


It is built for companies that prioritize reliability, privacy compliance, and data quality over building data pipelines in-house — companies that want:


  • Engineering Teams to focus on product development, not on maintaining tag manager configurations.
  • Marketing Teams to focus on content and distribution, not on debugging conversions.
  • Legal and Ops Teams to offload compliance enforcement, instead of gatekeeping marketing and engineering over implementation details.

OneView is an official data provider for Google Ads API and Meta, which removes the need for custom engineering to run a high-ROI advertising program, so you can focus marketing on what matters most: growth.


By feeding clean and enhanced conversion data, OneView improves AI-driven campaign optimization, bidding accuracy, and attribution reporting across the board — all without ongoing engineering work.


For Product Teams:
  • 60-80% lower TCO (Total Cost of Ownership): from saving on engineering time, infrastructure costs, and internal conflicts between marketing and engineering teams.
For Marketing Teams:

OneView sits in the middle-ground between generalist CDPs and manual Server-Side Tagging solutions: built for marketing teams who want uncompromised data quality, without engineering overhead.


vs. Generalist CDPs (Segment, mParticle, etc.)

CDPs are flexible but require significant configuration, maintenance, and often a dedicated data team. OneView is fully managed: integrations are self-healing, compliance enforcement is automatic, minimizing human errors and management overhead.


vs. GTM Server-Side (Stape, Addingwell, etc.)

GTM Server is a container. Stape hosts that container. Either way, you're still responsible for building and maintaining consent enforcement, deduplication, enhanced conversions, identity resolution, error handling, retries; and merit-based routing for content creators and affiliates.


In fact, OneView recommends using GTM Server for implementation. You can consolidate all your ad tags on OneView using the official Server-Side Tag.


vs. Google Analytics 4

GA4 is best suited for coarse-grained web analytics ("how did the website do?"), as your data gets distorted through modeling, sampling, and black-box attribution models.


OneView is a conversion gateway designed for lossless processing, meaning that you are guaranteed that what you see on OneView is fully auditable and is mirrored on each ad platform. Best suited for Conversion API and calculating affiliate payouts.